Nicollet Mall in Minneapolis at night taken during December 2023. WCCO’s brocast center can be seen towards the right center part of the picture with the IDS Center (the large building) behind it. WCCO-TV's roots originate with the radio station WRHM not WCCO Radio. Its original call letters were WTCN. It stated broadcasting in 1949, becoming Minnesota's second television station. It changed its call letters to WCCO when it was purchased by the family who had also purchased WCCO Radio.

“Nicollet Avenue has been Minneapolis’ civic “Main Street” for more than 100 years. Throughout most its history, first horse-drawn wagons and then cars parked in front of Nicollet Avenue businesses and stores. Then in the 1960’s, in order to compete with developing Suburban areas, eight blocks were closed to automobile traffic, shifting the emphasis to bus transit and recreating Nicollet as a more pedestrian-oriented retail thoroughfare with larger sidewalks and public places.

As the first transit “mall” in the country, Nicollet quickly became a national model of urban innovation, inspiring the creation of transit malls in other cities, including Portland, Oregon and Denver, Colorado.” - From the Website OnNicollet.com

IDS Center is 57-stories tall. It was completed in 1973, and is the tallest building in Minnesota a height of 792 feet. The IDS was constructed asthe headquarters of Investors Diversified Services, Inc. which is now Ameriprise Financial.